WHITE PAPER:
In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
WHITE PAPER:
Today’s web applications require more than simple load balancing. This white paper describes the 8 must-have features of a more comprehensive application delivery solution.
WHITE PAPER:
E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach.
WHITE PAPER:
This white paper reveals the results of a survey of over 500 e-commerce and e-business professionals, and provides key insights and best practices for improving customer experiences across all channels.
WHITE PAPER:
The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.
WHITE PAPER:
Take a look at this informative white paper to gain insight into an innovative solution designed to simplify the publishing and management of supplier content and seamlessly connect to buyers.
WHITE PAPER:
This in-depth resource explores how a lean portal can help your organization trim the operational fat and deliver the kinds of experiences that customers crave. Read on to learn key differences between lean portals and suites, and uncover the benefits of "going lean."
WHITE PAPER:
Read this groundbreaking new study, conducted by Forrester Consulting on behalf of IBM, to understand how empowered customers are changing the way business is doing business—today and in the future.
WHITE PAPER:
Find out which platform is capable of maximizing the performance of your e-commerce web site, increasing sales and improving customer satisfaction.
